Ballin

A brand identity project for Ballin, a sports company built to discover, develop, and showcase young basketball talent. The identity centers on a dynamic driving-layup silhouette and a bold red-and-white palette, paired with the tagline "Found. Forged. Featured." — capturing the full journey from raw talent to the court. The system was designed to scale from event signage and banners to large-format stage and venue branding, giving Ballin a consistent, high-energy presence at every touchpoint.